Ghidotti Picks: Marketing Movies

Now more than ever we are appreciating the gift that is Netflix. With so many nights (and mornings, and afternoons) spent at home on the sofa, it’s easy to get into a routine where ‘Are you still watching?’ is a legitimate form of interaction. But now that we’re going on month five (can you believe it!) of adapting our social lives from happy hours to streaming hours, it can be easy to get in a funk of what to watch next. 

In true #TeamGhidotti fashion, we have compiled a list of marketing (er…adjacent) movies that will make you (1) remember why you love the field of work you’re in, (2) laugh at the pure silliness that comes from an early 2000s comedy, and (3) never want anything more in life than Miranda Priestly’s white coat. 

1. The Social Network

Starting off with the most serious, The Social Network is a 2010 dramatic masterpiece set at 2003 Harvard where the social platform we have since grown to love and hate and love again was born. Not only does this movie show the dark side of your business growing too powerful and too fast, but Justin Timberlake’s character gives some incredible insight on how to market yourself as ~cool in your industry. 

2. The Intern

There are few things more heartwarming than Robert De Niro playing a sweet old man, except when Robert De Niro is playing a sweet old man directed by Nancy Meyers. From the same woman that brought you Meryl Streep’s, It’s Complicated and the all-time classic The Father of the Bride, Meyer’s The Intern tells the sweet story of an older generation learning anew amidst the technological buzzing age of millennials. 

3. The Joneses

For something with a bit more excitement, 2009 classic The Joneses plays on the power and status a person or family holds due to their ‘stuff’ – giving a literal meaning to the expression ‘keeping up with the Joneses,’ the fun film exposes what it means to market yourself (all the while delving into the dangers of mass-consumerism). 

4. The Devil Wears Prada

Although not a marketing movie per se, this list would be incomplete without the delight that is Meryl Streep playing an Anna Wintour-Esque magazine editor in The Devil Wears Prada. Funny, sentimental and dramatic, the star-studded cast of Anne Hathaway, Stanley Tucci and Streep show what it means to be the best, look the best and play the game the best, no matter the consequences. 

5. What Women Want

An oldie but a goodie, What Women Want is a 2000s rom-com that will forever be a marketing agency classic, showing just how far you can (but shouldn’t always) go to make sure you’re targeting your intended audience. Another Nancy Meyers hit, this one is a bit more chauvinistic (it did come out in 2000) but Mel Gibson’s predictable one-liners as an advertising exec slash womanizer will not let you down.

McDonald’s

Marketing / Communications

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Are You the Next Rock Star on the Ghidotti Team?

The Ghidotti Team is overflowing with full-fledged rock stars. Sure – we’re looking for the best, brightest, most creative, most organized. You get the picture. But what we REALLY want is someone who we can laugh with, depend on, learn from and do great work together. Learn more about who we’re looking for and what you can expect.

Ghidotti is currently hiring an Assistant Account Executive! 

Assistant Account Executive Job Description: 

As an Assistant Account Executive, the staff member will assist the team in the execution of client activities and be exposed to all aspects of the basic services offered at the agency.

Main Responsibilities

  • Develop complete, accurate and effective lists using multiple information sources based on the agency’s resources. (Cision, online resources, etc.).
  • Write/prepare pitches, backgrounders, executive communications and various reports (as appropriate by service function) with supervision from the manager.
  • Effectively pitch and place stories for clients, with an emphasis on placement results (particularly local and regional media). (Digital-specific team members excluded).
  • Be adept at engaging in and creating content for digital media campaigns, including social media, paid campaigns (including early stages of copywriting), e-newsletters, etc.
  • Monitor for trends/marketing/story/lead opportunities that are client- or service-related. Keeping a consistent pulse on the industry trends within your client’s base.
  • Support special events such as media tours, receptions, luncheons, trade shows, grand openings, etc. 
  • Participate in group brainstorming sessions.
  • Continue advancing skills for InDesign, Photoshop and/or WordPress, as well as grasping overall design best practices (depending on position/department).
  • Continue advancing skills in agency platforms such as Cision, TVEyes, Sprout Social, Sprinklr.
  • Maintain relevant Google certifications for AdWords, GDN, Analytics or otherwise, adding at least one additional certification. (Digital team only)
  • Depending on the needs of the service area, responsibilities may extend beyond the items above as skill sets, client contracts and other extenuating circumstances dictate.

 

Rock Star Environment

We strive to create a fun, engaging atmosphere where high fives, chicken minis, and celebrations are commonplace. We lift one another up, honor achievements and reward hard work.

  1. Professional Enrichment

    Whether instructor-led, web-based or sharing during Fireside Friday, we are always learning more!

  2. Community Engagement

    We love the state of Arkansas. Our team enjoys outings to locally-owned businesses and pride ourselves on community involvement. In addition, employees are often offered free tickets to community events to get out and enjoy life with friends and family.

  3. Team Building

    Quarterly adventures for the team!

  4. Winter Recess

    We shut this place down at the holidays so we can all rest, relax and reinvigorate for the new year.

  5. Summer Fridays

    We get an early jump on the weekend every Friday during the summer.

  6. Volunteer Time Off (VTO)

    Along with your PTO, you also get VTO to use to support your favorite charity or organization.

Does this describe you?

To apply, please submit the following via email to careers@ghidotti.com

  1. Cover letter and PDF of your resume 
  2. References: 2-3 minimum
  3. Tell us how you heard about this position