Jade Terminella: Company Club

Jade Terminella found her calling as an entrepreneur at a young age. Starting businesses at ages 7 and 12, she really made her mark with Lola, a luxe women’s clothing store in Fayetteville that she started with her sister in 2004 as a 19-year-old sophomore at the University of Arkansas. 

“My sister has always been kind of a fashion girl,” Terminella said. “She’s always loved clothes and bags, and at the time, Northwest Arkansas had very limited shopping.” 

Although they worked hand in hand to develop Lola into one of the premier boutiques in all of Arkansas, Terminella gives much of the credit for its success to her sister, Lisa. 

“Really it was her idea,” she said. “I was just the little sister who was going to help do the work and make it happen. She was the brains behind Lola, for sure.” Turns out the sisters were a dynamic duo with Jade working the floor and interacting with customers, and Lisa overseeing the behind-the-scenes operations.

Always with an eye toward the future, Terminella and her sister sold the business after 10 years, but the process didn’t happen overnight. Wanting to ensure that Lola continued to thrive under new ownership, Terminella stayed for another five years during the transition. 

“When you build a business yourself and it is focused around you, it can be hard to pass the torch to somebody else in a successful way that makes everyone happy,” she said.

With Lola now fully under the guidance of its new buyer and operator Hope Cavell, Terminella wasted no time in tackling her next venture. An idea that she had been formulating for over a year, Terminella turned her attention toward Company Club, a members-only women’s club in Bentonville. 

“A lot of it was just noticing what the market needs,” she said. “Northwest Arkansas has a demand for a women’s club and support for women, especially in Bentonville where people are moving from all over the country. On a daily basis, I meet women from places like Seattle, Houston, Florida and Manhattan. They are coming from all over.” 

As a “clubhouse for the modern woman,” Company Club is intended to be a space for women to work, socialize, relax and network. “We refer to it almost as like a blank canvas,” she said. “We want any woman to be able to walk in and feel comfortable.” 

Terminella discussed her plans for Company Club with host Natalie Ghidotti on the latest episode of The Ghidotti Podcast, also sharing more about her career as a boutique owner, as well as some advice for others who have entrepreneurial aspirations. 

Stay Tuned

Subscribe to The Ghidotti Podcast on SoundCloud, Stitcher or iTunes to hear the full interview, and stay tuned for future conversations with movers and shakers, disrupters, culture changers, business leaders and community influencers across the state of Arkansas. You can also follow our blog and find us on Instagram, Facebook, Twitter and LinkedIn as well. We love hearing from you! 

The Ghidotti Podcast is recorded at the Bobby L. Roberts Library of Arkansas History & Art, which is part of the Central Arkansas Library System. 

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Are You the Next Rock Star on the Ghidotti Team?

The Ghidotti Team is overflowing with full-fledged rock stars. Sure – we’re looking for the best, brightest, most creative, most organized. You get the picture. But what we REALLY want is someone who we can laugh with, depend on, learn from and do great work together. Learn more about who we’re looking for and what you can expect.

Ghidotti is currently hiring an Assistant Account Executive! 

Assistant Account Executive Job Description: 

As an Assistant Account Executive, the staff member will assist the team in the execution of client activities and be exposed to all aspects of the basic services offered at the agency.

Main Responsibilities

  • Develop complete, accurate and effective lists using multiple information sources based on the agency’s resources. (Cision, online resources, etc.).
  • Write/prepare pitches, backgrounders, executive communications and various reports (as appropriate by service function) with supervision from the manager.
  • Effectively pitch and place stories for clients, with an emphasis on placement results (particularly local and regional media). (Digital-specific team members excluded).
  • Be adept at engaging in and creating content for digital media campaigns, including social media, paid campaigns (including early stages of copywriting), e-newsletters, etc.
  • Monitor for trends/marketing/story/lead opportunities that are client- or service-related. Keeping a consistent pulse on the industry trends within your client’s base.
  • Support special events such as media tours, receptions, luncheons, trade shows, grand openings, etc. 
  • Participate in group brainstorming sessions.
  • Continue advancing skills for InDesign, Photoshop and/or WordPress, as well as grasping overall design best practices (depending on position/department).
  • Continue advancing skills in agency platforms such as Cision, TVEyes, Sprout Social, Sprinklr.
  • Maintain relevant Google certifications for AdWords, GDN, Analytics or otherwise, adding at least one additional certification. (Digital team only)
  • Depending on the needs of the service area, responsibilities may extend beyond the items above as skill sets, client contracts and other extenuating circumstances dictate.

 

Rock Star Environment

We strive to create a fun, engaging atmosphere where high fives, chicken minis, and celebrations are commonplace. We lift one another up, honor achievements and reward hard work.

  1. Professional Enrichment

    Whether instructor-led, web-based or sharing during Fireside Friday, we are always learning more!

  2. Community Engagement

    We love the state of Arkansas. Our team enjoys outings to locally-owned businesses and pride ourselves on community involvement. In addition, employees are often offered free tickets to community events to get out and enjoy life with friends and family.

  3. Team Building

    Quarterly adventures for the team!

  4. Winter Recess

    We shut this place down at the holidays so we can all rest, relax and reinvigorate for the new year.

  5. Summer Fridays

    We get an early jump on the weekend every Friday during the summer.

  6. Volunteer Time Off (VTO)

    Along with your PTO, you also get VTO to use to support your favorite charity or organization.

Does this describe you?

To apply, please submit the following via email to careers@ghidotti.com

  1. Cover letter and PDF of your resume 
  2. References: 2-3 minimum
  3. Tell us how you heard about this position