Will you be the next rockstar Media Relations Specialist on the Ghidotti team?

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Do You

have what it takes?

After mastering the basic skills in the Media Relations Coordinator position, the staff member may move into a Media Relations Specialist position where an emphasis is placed on growing independent work within the areas of project management, client relations, media relations, and/or digital writing for SEO among other skills.

Ultimately, a top-notch media relations specialist should be creative and be able to analyze the impact of campaigns on the company's bottom line.

What

We really want

1.

Someone we can laugh with.

2.

Someone we can depend on.

3.

Someone we can learn from and do great work with.

Main Responsibilities

Main Responsibilities:

  • Develop complete, accurate and effective lists using multiple information sources based on the agency's resources. (Cision, online resources, etc.).
  • Write/prepare pitches, backgrounders, executive communications and various reports (as appropriate by service function) with supervision from the manager.
  • Effectively pitch and place stories for clients, with an emphasis on placement results (particularly local and regional media).
  • Be adept at engaging in and creating content for digital media campaigns, including social media, paid campaigns (including early stages of copywriting), e-newsletters, etc.
  • Executing timely media advisories/releases and scheduling placement of content on digital media platforms.
  • Monitor for trends/marketing/story/lead opportunities that are client- or service-related. Keeping a consistent pulse on the industry trends within your client’s base.
  • Support special events such as media tours, receptions, luncheons, trade shows, grand openings, etc.
  • Participate in group brainstorming sessions and be responsible for all meeting note-taking whether at team or client meetings.
  • Learn the basics of agency platforms such as Cision, TVEyes, Sprout Social, Sprinklr.
  • Depending on the needs of the service area, responsibilities may extend beyond the items above as skill sets, client contracts and other extenuating circumstances dictate.

Performance Metrics

Skills: 

  • Play an active role in new account/program launch meetings
  • Demonstrate advanced written and verbal skills
  • Secure consistent media results
  • Contribute to strategic plans
  • Expert at targeted PR/communication campaigns across various media platforms
  • Deep understanding of SEO and digital writing best practices
  • Proactively pitch creative, valuable ideas to clients

Client Service: 

  • Demonstrate tactical excellence
  • Keep account leads informed
  • Contribute to client strategy and counsel
  • Regularly interact with clients

Business Development:

  • Assist in developing and preparing new business presentations
  • Contribute to agency promotion

Agency Operations:

  • Understand client budgets and billing
  • Provide accurate and timely time entry
  • Work independently
  • Proactively manage personal and collaborative assignments

People: 

  • Mentor junior team members
  • Participate in the 360-degree annual review process (with regular feedback loops from immediate supervisor)

 

To Apply

Please submit the following via email to careers@ghidotti.com:

  1. Cover letter and PDF of your resume
  2. References: 2-3 minimum
  3. Tell us how you heard about this position