We represent a variety of clients in a wide array of industries, and we do that on purpose. Serving many industries keeps us fresh and energized and allows us to use best-in-class ideas in one industry for another one. Some industries where we have taken a deep dive include:
In today’s competitive landscape, it’s more important than ever for legal marketers to help their attorneys stand out with a thought leadership strategy and content marketing that focuses on integration with all marketing disciplines. During our work with one of Arkansas’ leading law firms we created a successful content marketing strategy that continues to increase leads and garner new clients today.
Learn more here.
With a vast number of baby boomers searching online for their next home, strategic content marketing could be the difference in your retirement community leading the pack or being completely overlooked. Our team specializes in content marketing and public relations by using earned media and your owned media to reach prospects.
Learn more here.
We can’t count the number of times we’ve interpreted “doctor speak” for the average reader. Healthcare is a complicated industry, and we’ve had many years experience in helping providers break down barriers and truly educate and engage with consumers looking to take care of themselves and their loved ones.
Learn more about how we have done this for one of Arkansas’ leading health systems.
Working on one of the world’s most iconic brands, McDonald’s, has taught us a thing or two about consumers and their buying habits. We’ve learned that a successful marketing campaign ensures that your paid, owned, earned and shared strategies are all working together to engage a customer with your brand. Along with McDonald’s, we’ve helped brands like Riceland Foods Inc., the world’s largest miller and marketer of rice, educate consumers on the benefits of this small, but mighty grain that means a whole heck of a lot to our home state and the world.
Learn more about how we’ve grown guest counts and sales for McDonald’s.
Our team has built a strong reputation in thought leadership and working with professional services to increase their lead generation and land big client wins. Let us position you for growth and improved stakeholder engagement through message mapping, strategic marketing-communications, content marketing and earned media campaigns.
Learn more here.
Public relations has always been our foundation, and although we have grown to offer full marketing strategy to our clients, PR is always at the heart of what we do.
We believe our foundation in public relations is a particular capability that is very appealing to our clients in a world where one ill-crafted tweet or one negative interaction with a customer can change a reputation and long-standing relationships overnight. Public relations can no longer stand alone, apart from the other disciplines like marketing and advertising. With social and digital strategies tied so closely to advertising and PR, it’s even more important to completely integrate these functions with the larger marketing strategy.
Content is the new creative, and as a firm grounded in public relations, we are uniquely and perfectly situated to be the go-to content creator for our clients. Our seasoned storytellers understand what makes great content, how to create it and how to give it legs to live on portals beyond an initial posting date. Without a solid content strategy in today’s fast-paced world where everything is at your fingertips, organizations and brands will be lost in the fray – and big media budgets are left to fail.
Our approach to new client work (and, really, client work that has been around for years) is simple. We do our research to learn your challenges and opportunities and how you fit in with your competition.
We focus on reputations, relationships and results. We ask a lot of questions so that we can determine best strategies to meet YOUR key metrics and KPIs. Want to gauge how you are currently doing when it comes to reputation, thought leadership and content marketing? Click here to ask for your very own Guide to Ghidotti, which includes a short quiz to determine how you fare.
We realize we aren’t a fit with all clients and vice versa. If you’re thinking about working with us, learning a bit about some of our best client partnerships may help. They are:
Marketing / Communications
Find out how.
We’ll share PR and content marketing tips and best practices, plus The Ghidotti Podcast highlighting today’s leaders, thinkers, doers, and innovators across the country.
We’d love to start a conversation with you about how we can create results for you. First step? Request your very own Guide to Ghidotti to learn more about our public relations and content marketing firm. This is a look inside our agency and will give you a good feel for who we are, what we do and how we partner with our clients to move the needle.
The Ghidotti Team is overflowing with full-fledged rock stars. Sure – we’re looking for the best, brightest, most creative, most organized. You get the picture. But what we REALLY want is someone who we can laugh with, depend on, learn from and do great work together. Learn more about who we’re looking for and what you can expect.
Ghidotti is currently hiring an Assistant Account Executive!
As an Assistant Account Executive, the staff member will assist the team in the execution of client activities and be exposed to all aspects of the basic services offered at the agency.
We strive to create a fun, engaging atmosphere where high fives, chicken minis, and celebrations are commonplace. We lift one another up, honor achievements and reward hard work.
Whether instructor-led, web-based or sharing during Fireside Friday, we are always learning more!
We love the state of Arkansas. Our team enjoys outings to locally-owned businesses and pride ourselves on community involvement. In addition, employees are often offered free tickets to community events to get out and enjoy life with friends and family.
Quarterly adventures for the team!
We shut this place down at the holidays so we can all rest, relax and reinvigorate for the new year.
We get an early jump on the weekend every Friday during the summer.
Along with your PTO, you also get VTO to use to support your favorite charity or organization.
To apply, please submit the following via email to careers@ghidotti.com: