Check out our team’s thoughts on all things public relations, content marketing and thought leadership, plus news on wins from our clients and us.
Breaking the Routine to Build the Future: Disruption Sessions Are Back
In the face of economic headwinds, clarity becomes a competitive advantage. That’s the driving force behind Ghidotti’s Disruption Sessions — immersive, high-impact workshops…
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Strategic Storytelling: Choosing When to Speak and When to Let Others Speak for You
At Ghidotti, we know that how you tell your story is just as important as the story itself. We often guide clients through a…
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Making Headlines at 2nd & State: Ghidotti’s New Office Grand Opening
We officially opened the doors to our new Ghidotti home, and what a celebration it was! Our Making Headlines at 2nd & State open…
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How to Do Client Research
Content marketing is like a recipe. It’s only successful when you include all the necessary ingredients. Just like you can’t bake delicious bread without…
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Natalie Ghidotti, APR, Named Chair of PRSA’s Counselors Academy
Natalie Ghidotti, APR, founder and CEO of Ghidotti Communications, has been named the 2025 Chair of the Public Relations Society of America’s (PRSA) Counselors…
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Ghidotti Welcomes Shealyn Sowers as Account Supervisor
Ghidotti, a Little Rock-based public relations and content marketing agency, welcomes Shealyn Sowers to its award-winning team of communications professionals as an Account Supervisor.…
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Timing Is Everything: How Reactive Marketing Keeps Brands Relevant
The internet never sleeps, and neither do conversations about your brand. Whether it’s a trending meme, a breaking news story or a viral customer…
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The Role of Micro-Influencers in Modern Public Relations
Micro-influencers have emerged as a powerful force in public relations, allowing businesses to connect with niche audiences in meaningful ways. These influencers, often with…
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Deciding on What to Pitch — and When
As newsrooms continue to be downsized due to furloughs or layoffs, earning media coverage for your B2B business is becoming more challenging. While media…
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