Check out our team’s thoughts on all things public relations, content marketing and thought leadership, plus news on wins from our clients and us.
5 Keys to Business Success From David Harrison
As the largest franchisor of RNR Tire Express, David Harrison knows a thing or two about running a successful business. Since opening his first…
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7 Deadly Content Marketing Sins
Creating content that is heralded by flute-playing angels right to the pearly gates of your ideal customer’s screen may seem like a bit of…
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How to Use Content Marketing for a Good Cause
When it comes to lead generation, the potential benefits of content marketing are well documented. According to Demand Metric, successful content marketing generates approximately…
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How PR Will Absorb the Social Sphere in the 2020s
Let this sink in for a moment. Facebook launched in 2004. Twitter became a word in 2006. Instagram? 2010. In roughly the time it…
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Ghidotti Named Among Top Women in PR by PRNews
LITTLE ROCK, Ark. — Natalie Ghidotti, President and CEO of Little Rock-based public relations and content marketing firm Ghidotti, was named one of the…
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SEO Strategy for Beginners
Regardless of the industry that you work in, chances are you’ve heard of search engine optimization, or SEO. While it’s easy to think that…
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Ghidotti Goes Global at PRGN 2020 Best Practice Awards
2020 has proven challenging for brands globally, but it’s also provided an opportunity to tackle new challenges with innovative ideas. Many of those ideas…
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Ghidotti named Finalist at the 2020 PRNEWS Platinum PR Awards
As is the case with most events in the whirlwind of adaptation happening this year, the 2020 PRNEWS Platinum PR Awards ceremony was hosted virtually…
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How to Bounce Back After Negative News Coverage
Bad news happens and sometimes there’s nothing you can do to prevent it. Many companies face this uncomfortable truth, but the true test of…
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