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Check out our team’s thoughts on all things public relations, content marketing and thought leadership, plus news on wins from our clients and us.

Is Email Marketing Dead?

Nope, social media isn’t eroding the effectiveness of email marketing – poor strategy is doing that for you. Here’s where email marketing goes wrong:…

How to Structure a Creative Brainstorm into Organized Chaos

As Dunder Mifflin has shown us time and time again with its endless conference room meetings, nothing spurs creativity like a team brainstorm. However,…

Ghidotti Named One of Arkansas’ Most Admired Businesses in 2020

Reputations, relationships and results are what we’re all about at Ghidotti, and we’re honored and excited to be recognized as the most admired women-owned…

Natalie Ghidotti Talks Entrepreneurial Strategy & Tips for Success

Marketing is a valuable tool for the development and success of any business. Brand awareness, lead generation and thought leadership are just a few…

How to Develop a Content Marketing Roadmap for Your Business

If brand awareness, thought leadership and lead generation are ideal destinations for your business, content marketing is the mode of transportation. However, success from…

How to Become a Good Source for Reporters

Getting featured in a great story about your company is one thing, but earning consistent media placements in stories that go far beyond your…

Ghidotti Joins Public Relations Global Network

LITTLE ROCK, Ark. — Ghidotti, a Little Rock-based public relations and content marketing firm, has joined the Public Relations Global Network (PRGN), one of…

Jane Madden Joins PR & Content Marketing Agency Ghidotti

LITTLE ROCK, Ark. — Ghidotti, a Little Rock-based public relations and content marketing agency, announces the addition of Jane Madden to the team as…

5 Tactics for Adapting Your Social Strategy During a Crisis

In today’s world, social media is one of the most, if not the most, important communication tools. It’s a way to instantly connect friends…