When your B2B company has a lot to offer, but your customer growth rate is low, the disconnect may stem from your messaging. It’s tempting to list every fantastic feature your company and team can provide to potential customers, but your audience may be getting lost in a sea of technical jargon that doesn’t pertain to them. Join CEO Natalie Ghidotti and Director of Strategy Bethany Siems as they UNBOX the power of simplifying your message rather than being everything to everyone.
Related Videos
Ep. 18 – Unboxing Handling Negative Press: Strategies for Rebuilding Reputation
In our latest episode of #UnboxingWithGhidotti, we’re diving into how to transform negative press into an opportunity for reputation recovery. Handling unfavorable media coverage…
Watch
Ep. 17 – Unboxing the Power of AI on PR
Curious how AI can transform your PR strategy? In our latest episode of Unboxing with Ghidotti, Account Supervisor Lance Turner dives into how AI…
Watch
Ep. 16 – Unboxing Expanding Your Audience and Network
In the latest episode of Unboxing with Ghidotti, we’re taking a deep dive into building an audience that truly connects. Director of Strategy Bethany…
Watch