Check out our team’s thoughts on all things public relations, content marketing and thought leadership, plus news on wins from our clients and us.

Ghidotti Earns 14 PRISM Awards from Arkansas Public Relations Society of America Chapter

LITTLE ROCK, Ark. — Ghidotti, a Little Rock-based public relations and content marketing firm, took home 14 of 38 PRISM awards announced during the…

Catholic High School and How To Host a Virtual Event

As countless groups and organizations have discovered in recent months, shifting from in-person to a remote event is no walk in the park. Pulling…

4 Reasons to Use Digital Marketing with Mike Mueller

With a steady flow of dynamic new trends, technology and tactics, the world of marketing is ever-changing. In the not-too-distant past, digital marketing was…

4 Ways to Improve Leadership with Elise Mitchell

Even before the COVID-19 pandemic led many to take a step back and reevaluate their priorities, leadership development has long been an area of…

Content Marketing at its Best

From its origin as a trendy new way to promote a brand, content marketing has grown into a versatile and easily customizable strategy to…

4 Steps to Become an Influencer with Jennifer Maune

The power of influence is not a new concept in marketing. From actors and athletes to musicians and models, businesses and organizations from industries…

How to Promote Activism Through PR and Marketing with Andrea Rodgers

From generating new business leads to raising brand awareness, effective public relations and marketing strategies can provide a significant boon to a company’s profits.…

Millennials vs. Gen Z – The Importance of Generational Marketing

We used to think of Millennials and Gen Z-ers as, well, the young people in our lives, but in recent months the difference between…

How Internal Communication is Just as Important as External Communication

When so much time and energy is spent on your company’s external communication such as advertising, marketing and public relations, it can be easy…